MarHire

Cookie Policy

MarHire Taxi Tangier — Cookie Policy

Update date: 10 November 2026

This Cookie Policy explains how MarHire Taxi Tangier ("MarHire Taxi Tangier", "MarHire", "we", "us", "our") and our service providers use cookies and similar technologies on our website, the choices available to you, and how to manage them.

It should be read together with our Privacy Policy, which explains how we collect, use, share, and protect personal information.

This Cookie Policy applies worldwide. Wherever you are, you can accept or reject non-essential cookies through our cookie banner and change your preferences using the "Manage cookies" link in the website footer.

In regions where prior consent is required, analytics and advertising cookies remain disabled until you accept them. In other regions, they may be enabled by default where permitted by law, and you can disable them at any time.

1. Who We Are (Data Controller)

MarHire Taxi Tangier is the private driver and airport transfer service of MarHire LLC, a limited liability company registered in Wyoming, USA, under registration number 2025-001769503, with operations based in Morocco.

MarHire Taxi Tangier arranges transfers to and from Tangier Ibn Battouta Airport (TNG), hotel and riad transfers, port and train station pickups, private driver services, intercity journeys, and hourly or full-day driver services in Tangier and other agreed destinations.

For the purposes of applicable data-protection laws, MarHire LLC is the data controller for personal data processed through cookies and similar technologies on this website.

2. What Are Cookies and Similar Technologies?

Cookies are small text files placed on your device when you visit a website.

They allow websites to recognise your device, remember preferences, maintain account sessions, support bookings, measure website performance, and provide relevant advertising.

We may also use similar technologies, including:

  • Local storage: Information saved in your browser to remember preferences and settings.

  • Session storage: Temporary information used during your browsing session.

  • Pixels: Technologies used to measure advertising performance and conversions.

  • Google Tag Manager: A system used to manage website measurement and marketing tags.

  • App storage: Information stored on your device when using the MarHire app.

In this Policy, the term "cookies" includes these technologies where applicable.

Cookies may be classified as:

  • First-party cookies: Set by MarHire.

  • Third-party cookies: Set by service providers such as Google, Microsoft, Meta, TikTok, or Cloudflare.

  • Session cookies: Removed when you close your browser or browsing session.

  • Persistent cookies: Stored for a defined period or until you delete them.

3. Categories of Cookies and Your Choices

We use four main categories of cookies and similar technologies.

Category Purpose Your Choice
Strictly necessary Account sign-in, booking continuity, security, cookie preferences, and technical functions necessary for the website Always active because they are required for essential website functions
Functional Remembering language, saved listings, coupon codes, and other features you choose to use Used when you access the relevant feature; can be cleared through browser settings
Analytics Understanding website activity and improving performance using Google Analytics 4 and Microsoft Clarity Managed through the Analytics preference
Advertising Measuring campaigns and displaying relevant MarHire Tangier airport transfer and private driver offers through Google, Meta, and TikTok Managed through the Marketing preference

Rejecting optional cookies does not prevent you from browsing our website or requesting a private driver or airport transfer.

4. Cookies We Use

The following tables describe the cookies and similar technologies used in MarHire's shared website and booking systems.

Important: The cookie names and durations are based on MarHire's main Cookie Policy, updated following a scan of marhire.com on 8 November 2026. They are a reference for the shared platform and must be checked against the cookies actually set on tangiertaxidriver.com before publication. Not every listed cookie will necessarily be used during every visit.

Cookie providers may change cookie names, functions, and durations over time.

A. Strictly Necessary Cookies

These cookies support essential website functions, account security, and booking continuity.

Cookie / Storage Name Provider Purpose Duration
mh_account MarHire Keeps you signed in to your MarHire account 30 days or until sign-out
mh_signed_in MarHire Indicates that you are signed in without storing personal information in the cookie 30 days or until sign-out
marhire_consent MarHire Stores your cookie preferences, consent date, and policy version Until changed or the policy is updated
mh_booking_email MarHire Maintains your booking email between the booking form and confirmation page Session
mh_chunk_reload_at MarHire Reloads a page when the website has been updated during a browsing session Session
__cf_bm Cloudflare Protects against automated attacks and malicious bot activity Approximately 30 minutes
cf_clearance Cloudflare Records successful security verification Up to 1 year

Some cookies are activated only when you sign in, submit a booking request, or encounter a security check.

B. Functional Cookies

Functional storage supports features you choose to use, including language preferences, saved listings, and promotional offers.

Cookie / Storage Name Provider Purpose Duration
locale MarHire Remembers your selected language 1 year
marhire_area MarHire Remembers your chosen city or area Until cleared
mh-saved MarHire Stores saved listings when you are not signed in Until cleared
mh-offers, mh-offers-merged, mh-device-id MarHire Maintains claimed coupon codes using a random device identifier Until cleared
mh-offer-welcome MarHire Prevents the same welcome offer from appearing repeatedly Until cleared
mh_next_trip_offer MarHire Displays an eligible promotional offer after a booking Session
mh_booking_conversion MarHire Prevents duplicate booking conversion counts Short-term

These technologies are not intended to collect information for advertising or behavioural analytics.

C. Analytics Cookies

Analytics technologies help us understand how visitors use our website, identify technical problems, and improve the booking experience.

Where required by law, these technologies are activated only after you accept analytics cookies.

Cookie / Storage Name Provider Purpose Duration
_ga, _ga_<id> Google Analytics 4 Distinguishes visitors and measures website activity Up to 2 years
_clck Microsoft Clarity Helps recognise website usage across visits Approximately 1 year
_clsk Microsoft Clarity Connects activity within a browsing session Approximately 1 day
_cltk Microsoft Clarity Supports session measurement Session
No cookie Cloudflare Web Analytics Measures page views and website performance without cookies or persistent identifiers Not applicable

Microsoft Clarity helps us understand how visitors interact with pages, including clicks, scrolling, and mouse movements.

It is configured to mask information entered into forms.

Where consent is required, Microsoft Clarity runs only after the visitor accepts analytics cookies.

D. Advertising & Retargeting Cookies

Advertising technologies help us measure marketing campaigns and display relevant MarHire Taxi Tangier airport transfer and private driver offers.

Where required by law, these technologies are activated only after you accept marketing cookies.

Cookie / Storage Name Provider Purpose Duration
_gcl_au, _gcl_ls Google Ads Measures bookings and other conversions following advertising interactions Approximately 90 days
IDE, test_cookie Google / DoubleClick Advertising delivery and measurement Up to 13 months
_fbp Meta (Facebook and Instagram) Advertising measurement and retargeting Approximately 90 days
_ttp, _tt_enable_cookie TikTok Advertising measurement and attribution Up to 13 months
ttcsid, ttcsid_<id> TikTok Measures advertising sessions and conversions Up to 13 months
tt_* session storage TikTok Supports advertising attribution during a session Session

These technologies may involve limited profiling to display relevant offers.

You may reject or disable advertising cookies through our cookie preferences.

E. Payment Cookies

Online advance payments for confirmed Tangier airport transfers and private driver bookings are processed through Stripe's secure checkout.

Stripe may place fraud-prevention cookies on its own payment pages, including:

Cookie Name Provider Purpose Typical Duration
__stripe_mid Stripe Fraud prevention and device recognition Approximately 1 year
__stripe_sid Stripe Fraud prevention during a payment session Approximately 30 minutes

These cookies are governed by Stripe's own privacy and cookie practices.

MarHire's websites do not set Stripe payment cookies directly when payment takes place entirely on Stripe's hosted checkout.

F. The MarHire App

If you use the MarHire app, it may store:

  • Secure account sign-in information.

  • A notification token if you enable push notifications.

  • Information required for app functionality and booking management.

The app does not use advertising cookies.

5. Legal Bases & Your Choices Around the World

We use strictly necessary cookies to operate essential website functions, maintain security, and provide the services visitors request.

Depending on the applicable law, these activities may rely on legitimate interests or performance of a contract.

Analytics and advertising cookies are subject to additional regional requirements.

European Economic Area, United Kingdom & Switzerland

Under applicable EU GDPR, UK GDPR, Swiss FADP, and electronic privacy laws:

  • Analytics and advertising cookies are disabled by default.

  • These technologies operate only after you provide the required consent.

  • You may withdraw consent at any time.

  • Withdrawing consent does not affect processing already carried out lawfully.

These principles also apply in Iceland, Liechtenstein, and Norway under relevant European privacy requirements.

Morocco

Under Law No. 09-08 and applicable CNDP requirements, we rely on consent where required.

Strictly necessary and security-related cookies may be used on an appropriate lawful basis to provide and protect the website.

United States

California (CCPA/CPRA):

Certain advertising activities may qualify as "sharing" personal information for cross-context behavioural advertising.

You can opt out by rejecting marketing cookies or disabling the Marketing category in your cookie settings.

Other US states:

Residents of states with applicable privacy laws, including Virginia, Colorado, Connecticut, Utah, Texas, Oregon, and Montana, may have rights to opt out of targeted advertising and certain personal data sharing activities.

Brazil

Under the LGPD, cookie-related personal information is processed using consent or another applicable lawful basis.

Eligible individuals may have rights of access, correction, deletion, portability, and information about data sharing.

Canada

Under PIPEDA and applicable provincial laws, including Quebec Law 25, cookies are used on the basis of consent where required.

Individuals may have rights of access and correction, with additional protections depending on their province.

Australia, South Africa & Other Regions

We provide cookie choices in accordance with applicable laws, including the Australian Privacy Act and South Africa's POPIA.

Everywhere Else

Cookie preference controls are available to visitors worldwide.

We also consider reasonable access and deletion requests concerning personal information associated with cookies, subject to identity verification and applicable law.

6. How Consent Affects Measurement (Google Consent Mode)

MarHire uses Google Consent Mode v2 to control how Google measurement technologies behave according to your cookie choices.

If you reject analytics or advertising cookies:

  • Google tags do not read or write cookies for the rejected categories.

  • Google may receive limited cookieless signals, such as information that a page was viewed, for aggregated measurement.

  • Personalised advertising cookies are not activated for the rejected category.

If you accept the relevant categories, their associated measurement technologies may operate normally.

Rejecting optional cookies does not prevent you from using the website or making a Tangier airport transfer or private driver booking.

7. Managing Your Cookie Choices

You can manage your cookie preferences at any time.

On Our Website

Use the cookie banner or "Manage cookies" link in the footer of tangiertaxidriver.com.

You may:

  • Accept all optional cookies.

  • Reject all optional cookies.

  • Enable or disable Analytics and Marketing separately.

  • Change your previous choices.

Your preferences are stored on your device and applied to future visits.

We retain a record of your consent choice, its date, and the applicable policy version without including your name in that record.

If this Policy changes in a way that materially affects consent, we may request your cookie preferences again.

Through Your Browser

You may block or delete cookies using your browser settings.

Instructions are available for:

Blocking strictly necessary cookies may prevent some website features from functioning correctly, including account sign-in or booking continuity.

Browser Privacy Signals

MarHire does not currently respond automatically to Global Privacy Control (GPC) or Do Not Track (DNT) signals, according to its main Cookie Policy.

You can use "Manage cookies" to disable Marketing cookies and exercise available opt-out choices.

Advertising Preferences

You may also manage advertising personalisation through:

8. Third-Party Service Providers

We use service providers to support website security, analytics, advertising, reviews, and payments.

These may include:

  • Cloudflare: Website security, performance, and cookieless analytics.

  • Google: Tag Manager, Google Analytics 4, and Google Ads.

  • Microsoft: Microsoft Clarity.

  • Meta: Advertising measurement through Meta Pixel.

  • TikTok: Advertising measurement and attribution.

  • Trustindex: Displaying customer reviews.

  • Stripe: Secure online payments and fraud prevention on Stripe's checkout pages.

These providers process information under their own privacy policies.

Where applicable law requires prior consent, analytics and advertising providers are activated only after you accept the relevant cookie category.

9. International Data Transfers

MarHire operates from Morocco and the United States.

Some technology providers may process cookie-related personal information in other countries, including the EEA, UK, USA, and Morocco.

Where personal information is transferred internationally, we rely on appropriate legal safeguards.

These may include:

  • The EU-US Data Privacy Framework or UK Data Privacy Framework, where the receiving organisation is certified.

  • Standard Contractual Clauses (SCCs) approved by the European Commission.

  • The UK Addendum and supplementary safeguards where required.

You may request more information about international data transfers by contacting info@marhire.com.

10. Cookie Retention

Cookies and similar technologies are retained according to their purpose and the relevant provider's settings.

  • Strictly necessary cookies: For the browsing session or the period indicated in Section 4.

  • Functional storage: Until it expires, you clear it, or the relevant feature no longer requires it.

  • Cookie consent preferences: Until you change your choices or a policy update requires renewed consent.

  • Analytics cookies: Up to 2 years, depending on the provider and applicable consent requirements.

  • Advertising cookies: Typically up to 13 months, depending on the provider and applicable rules.

  • Payment cookies: According to Stripe's payment security and fraud-prevention requirements.

Specific durations are provided in Section 4.

You may remove cookies through your browser settings at any time.

11. Your Privacy Rights

Depending on your country or region, you may have rights concerning personal information processed through cookies and similar technologies.

These may include the right to:

  • Access personal information held about you.

  • Correct inaccurate or incomplete information.

  • Request deletion of personal information.

  • Restrict or object to certain processing activities.

  • Request data portability.

  • Withdraw consent at any time.

  • Opt out of targeted advertising and certain personal data sharing activities.

  • Exercise applicable privacy rights without unlawful discrimination.

Your rights depend on your jurisdiction and the applicable data-protection laws described in Section 5.

How to Exercise Your Rights

Email info@marhire.com with the subject "Privacy Request".

We may need to verify your identity before processing your request.

An authorised representative may submit a request where permitted by applicable law.

We respond within the time limits required by the relevant laws.

Right to Complain to a Regulator

Depending on your location, you may contact:

  • EEA: Your local supervisory authority. See the EDPB members list.

  • United Kingdom: The Information Commissioner's Office (ICO).

  • Switzerland: The Federal Data Protection and Information Commissioner (FDPIC).

  • Morocco: The CNDP.

  • Brazil: The ANPD.

  • United States, Canada, Australia, and other regions: The relevant state attorney general, privacy commissioner, or data-protection authority.

For further information about your privacy rights, see our Privacy Policy.

12. Children's Privacy

Our website and booking services are not directed to children under 16.

Private driver and transfer bookings must be made by an adult.

We do not knowingly use cookies to collect personal information from children.

If you believe a child has provided personal information to us without appropriate authorisation, contact info@marhire.com.

We will take appropriate steps to review and delete the information where required by law.

13. Changes to This Cookie Policy

We may update this Cookie Policy to reflect changes in:

  • Website technologies.

  • Cookie providers.

  • Data-processing practices.

  • Applicable privacy laws.

  • MarHire's booking and account services.

When we make changes, we will publish the revised Policy with an updated date.

Where significant changes affect consent requirements, we will request your cookie preferences again through the website cookie banner.

14. Contact

If you have questions about this Cookie Policy, cookie preferences, or the processing of personal information, contact:

MarHire Taxi Tangier — operated by MarHire LLC

Company: MarHire LLC
Registration: Wyoming, USA, 2025-001769503
Operating location: Tangier, Morocco

For privacy-related requests, please use the email subject "Privacy Request".

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